Many WalMart supporters believe that: Wal-Mart will increase the tax base, be good for downtown business, benefit Franklin and Essex counties, provide good jobs, donate huge amounts of money to the community, will remain in SL for the long term no matter what, not cost the taxpayers any development costs, etc. How can they be so sure of these beliefs? Well, it has to do with 'Truthiness'.
This is a word 're-invented' by Stephen Colbert. It means "to know something emotionally or instinctively, without regard to evidence or to what the person might conclude from intellectual examination."
Stephen Colbert hit the nail on the head when he said "It used to be, everyone was entitled to their own opinion, but not their own facts. But that's not the case anymore. Facts matter not at all. Perception is everything."
It's understandable that some people resort to 'truthiness'. Most people realize that SL needs a large department store to replace Ames. Still, it would be good to get away from 'truthiness' and start at least thinking about facts.
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